Gap x NBA

We teamed up with the NBA to celebrate the league’s 75+ year history. Pairing iconic team logos with Gap classics. 
Made for every fan. And every generation.

Homepage

Category Sort

App

Emails

Animation

The team ideated and used a rotating GIF to bring the outfits & silhouettes to life across digital platforms as seen above in the category sort.

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Juvee Galactic Berry

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Bizzy Coffee Shot